Events

Jade & Jade Couture Trunk Show – Mother-of-the-Wedding/Special Occasion

Friday, May 23 & Saturday, May 24, 2013No appointments necessary

Jade and Jade Couture are focused on Special Occasion fashion, Mother of the Occasion Dresses and Evening wear dresses. Individual seamstresses make each Jade and Jade Couture gown and pride themselves on the elegance and artistry of hand-sewn beadwork and trim. This pride and workmanship can be seen in every Jade and Jade Couture dress we sell.

Join us on Friday, May 23 or Saturday, May 24, 2013 for this amazing trunk show.

  • Additional Jade and Jade Couture gowns will be at Lorraine Roy at Bella Sera Bridal.
  • Receive 10% off all Jade and Jade Couture gowns purchased this weekend.
  • Don’t miss this opportunity to find your gown for that upcoming special occasion.

No appointments necessary. Call 978-774-4077 with inquiries.

Essense of Australia Trunk Show – Spring 2014 SNEAK PREVIEW

June 1 & 2, 2013Call 978.774.4077 for your appointment today

Join Bella Sera Bridal for a SNEAK PREVIEW of the Essense of Australia Spring 2014 line!

  • Try on never-before-seen dresses from this incredible designer.
  • Expert advice from Ashley, our Essense of Australia representative.
  • Personal styling tips from the Bella Sera Bridal staff.
  • Be the first to wear one of these gowns. They are one-of-a-kind…just like you!
  • Receive 10% OFF your Essense of Australia purchase this weekend only (includes all Essense of Australia and Martina Liana gowns).

Schedule your appointment for June 1 or 2, 2013 now.

Finishing Touches Weekend

June 8 & 9, 2013Please call 978.774.4077 for your appointment

Our accessories weekend is coming up June 8 & 9, 2013. This amazing event features accessories that we don’t typically carry in the store – more necklaces, more bracelets, more earrings, veils and headpieces – are sent in for THIS WEEKEND ONLY from our fabulous accessories designers!

  • Receive a 15% discount when you place your accessories order this weekend.
  • Ellen Hunter NYC’s owner and creative designer will be attending our show and sending in her amazing accessories!
  • More Malis Henderson accessories will be here for this weekend only.
  • Kim from To Make Beautiful will be available for wedding make-up consulations and is offering a special discount for Bella Sera brides only!
  • This is a great weekend to come into Bella Sera, try on your wedding dress, and accessorize!

Please call 978-774-4077 if you would like to make an appointment, or schedule your appointment online now. Walk-ins welcome.

 

Allure Bridals Trunk Show

June 29-30, 2013Please call the store to set up an appointment
(phone: 978-774-4077).

The perfect opportunity to see more gowns from Allure Bridals Spring 2013 collection and find your dream wedding dress!

• The largest selection of Allure gowns will be at Bella Sera Bridal June 29-30, 2013.

• This weekend, receive 10% off all Allure gown purchases.

• Gowns in a variety of styles and sizes. You don’t want to miss this selection!

Make your appointment for the trunk show now!

Brides Across America

July 13 & 14, 2013No appointments necessary

Brides Across America is coming to Bella Sera Bridal – July 13 & 14, 2013! During this very special weekend-long event, Bella Sera Bridal will be giving away wedding gowns to military brides!

Bella Sera Bridal is preparing a select number of gowns to give away. Most of the gowns are samples and are worth approximately $1,000 to $3,000. Dresses range in sizes from 10-22 and will be given away on a first-come, first serve basis as long as you qualify. How to Qualify & Register

You do not need to make an appointment. Simply come into Bella Sera Bridal Saturday, July 13th 9-5 or Sunday, July 14th 10-4 to view our gown selection.

Brides Across America & Bella Sera Bridal are dedicated to making military brides’ dreams come true while anxiously waiting the arrival of their loved one from overseas. We hope you will join us for this very special event.

More information on Brides Across America.

FASHION SHOW – Lorraine Roy at Misselwood Concours D’Elegance

Sunday, July 28, 2013Buy your tickets online for only $8 (early bird special until June 30), or $10 (July 1 to July 27), tickets price is $15 at the door. Kids under 12 attend free.

Located on Boston’s historic North Shore, the Misselwood Concours d’Elegance [previously known as the North Shore Concours d'Elegance] is a boutique car show featuring some of the finest automobiles in an unrivaled lawn and oceanfront setting. The show attracts car owners and crowds from across New England and has become the prime classic car event of the summer.

Lorraine Roy at Bella Sera Bridal will be doing a FABULOUS RUNWAY FASHION SHOW on Sunday, July 28th. We will feature some of our most elegant collections.

The 2013 edition of the Misselwood Concours d’Elegance will take place on July 27-28, 2013 at the oceanfront Misselwood Estate showcasing the wide variety of magnificent cars, combined with art and fashion shows and musical entertainment. Two separate show fields; a judged concours field, and an adjacent collector’s car parking area allow any car enthusiast, young and old, to be impressed.

Funds raised from this event, through ticket sales and sponsorships, will go directly towards Endicott scholarships benefitting current and future students by providing financial opportunities and allowing them to continue their higher educational dreams, as more than 80% of Endicott students receive financial aid.

 

Designer Dash Sample Sale – ONE DAY ONLY

August 17, 2013No appointments; dash early

Dash for your dream WEDDING GOWN or MOTHER OF THE WEDDING GOWN at Bella Sera Bridal & Lorraine Roy, and get your gown for a price you won’t be able to pass up! Amazing wedding gowns for 30%-70% off regular price!

  • We need to sell our existing beautiful inventory to make room for the upcoming season. This is the day to get the best price on your dream gown!
  • Variety of gowns in a wide range of sizes & beautiful styles.
  • Wedding gowns starting as low as $200. Bridal Designers: Allure, Amy Kuschel, Casablanca, Essense of Australia, Justin Alexander, Martina Liana and Paloma Blanca.
  • Mother of the wedding gowns starting as low as $100. Mother of the Wedding Designers: Daymor, Jade, Jovani, Junnie Leigh, Rina di Montello, Stefanyzyn, Terani, Teri Jon, Theia & Ursula of Switzerland.
  • All gowns are well-cared-for, many are still BRAND NEW!

No appointments taken; dash early for the best selection. DOORS OPEN AT 9am on Saturday, August 17th.

 

Essense of Australia & Martina Liana Trunk Show

September 28 & 29, 2013Please call the store to set up an appointment
(phone: 978-774-4077)

A chance to purchase the newest and most amazing gowns from these outstanding lines.

• This weekend only, get a chance to try the newest Essense of Australia and Martina Liana gowns!

• Receive 10% off all Essense of Australia and Martina Liana wedding gown purchases made this weekend.

• Gowns in a variety of styles and sizes.

Make your trunk show appointment now.

Casablanca Trunk Show

October 19 & 20, 2013Please call the store to set up an appointment
(phone: 978-774-4077).

Don’t miss your chance to find your PERFECT Casablanca Bridal gown and  receive 15% off!

  • Gowns in a variety of sizes and styles. The biggest selection in Massachusetts!
  • This is your chance to win your Casablanca wedding gown for FREE. All brides who purchase a Casablanca dress this weekend will be entered into a drawing to win their dress for free!

Make your trunk show appointment now.